Sunday 5 August 2012

ZARA WINTER 2012

This is Freja Beha Erichsen for the Zara winter 2012
campaign. I am a huge fan of Freja, she is definitely
one of the most versatile models around. I don't usually
shop in Zara but some of the new range looks really lovely.
I like that this shoot is so understated, the simple white
walls work so well at emphasising the different textures.
I also love that it is shot in black and white, it leaves a
little mystery to the range and makes me want to go in and
see more.